Creativity means, within the genre and what is professing, something must be different.
That's the point, the point of exploring new craft. It's going to be deep at first, internal if interest the out of the outerest. Where the murky depths call out for a pearl, a pearl of wisdom from the foolish shallows.
Best to eliminate all sophomore and oxymoron wish fulfilment.
Oxy-fool.
Even if the exceptionalism burns, it's axis is different.