if you pontificate about attention

One may getting pretentious, and unlikable.

Lack of self-awareness or no anatta of non-self of being a hack/proffesional.

So, All this meta-recursion is all the moment of monetisation hits I dip out.

It's the most naked new-mania. 

So it begins again, and to the meta, people making money by teaching others to make money online, with the business models having to be unique alongside and tethered to the under structure of the digital landscape.

Unless if it's about advertising, by Seth Godin, Or Tim Wu's the merchants of attention. Or even Mathhew Bartholomew's Ad-creep. Can only take so much pretention in a day.

Inimical to the fictional true justified belief, along with fictional Legalese, so handle with care.